Sustainability


OUR CONTRIBUTION FOR TOMORROW
We, at Charlotte Meentzen, are aware of our ecological, social and economic responsibilities. For this reason sustainable development is our guiding principle and constant focus.
We believe that resources should be used sparingly, so that they can regenerate themselves naturally. To this end we continuously innovate our products and packaging.
THIS IS WHAT WE HAVE ACHIEVED SO FAR:









OUR PLAN FOR THE FUTURE
We protect our environment and improve our environmental performance steadily. In doing so we are guided by current scientific studies. We incorporate new findings into our future plan, thereby ensuring that our products and production processes are more and more eco-sensitive.


OUR WAY
2024 | Carbon Neutrality
We will determine the carbon footprint of our company and our products and try to reduce it as much as possible. We will compensate for any unavoidable emissions, in order to become carbon neutral.
2024 | Palm Oil: only if sustainable
As of today (2021) we no longer use pure palm oil. Many of our ingredients are based on substances indirectly obtained from vegetable oils which then undergo further processing. For example, surfactants and emulsifiers produced from plants. The main sources of these vegetable oils are rapeseed, coconut and also the oil palm. This is due to the fact that the oil palm is one of the most useful crop plants. If we stopped using the oil palm, this would result in a much higher use of resources and much more cropland. Forgoing palm oil completely is probably not the best solution for the future. It is more important to cultivate the oil palm in a sustainable manner.
In those cases where we cannot refrain from raw materials based on palm oil, we prefer to use raw materials for which the palm oil was sustainably cultivated. More and more of our suppliers are involved in the association “Round Table for Sustainable Palm Oil” (RSPO). By 2024 all of our raw materials should be palm-oil-free or contain certified sustainable palm oil.
2024 | Eco-Friendly Packaging
Already today most of our packaging is recyclable. By 2024 all our packaging and containers should be made from recycled material, and be recyclable or re-useable to 100 %.
May 2021 | Sustainability Report
The sustainability report provides information on the economic, ecological and social aspects of our work. As of the 2019 fiscal year we will publish a sustainability report annually and publicly document our efforts in this area.
February 2021 | Climate-Neutral Shipping
All orders are shipped with DHL GoGreen. Emissions resulting from the shipment of goods are offset by climate protection projects.
December 2020 | Air Bubble from Recycled Paper
In order to protect our products until they reach you, we use air bubbles made from recycled paper. These are more eco-friendly solutions compared to plastic and allow waste paper to be recycled and reused.
October 2020 | Ecological Audit
Each product has an ecological footprint depending on how it is produced, used and disposed of. An ecological audit shows all factors that contribute to the ecological footprint. This illustrates the areas with the greatest impact and allows us to take measures to reduce the effects on the environment.
Together with students at the Zittau/Görlitz University we have compiled an ecological assessment for two of our products, further products will follow. With the knowledge gained by this analysis we can take further steps to improve our ecobalance.
January 2019 | We use Green Electricity
Our electricity comes from 100 % renewable energies, namely from European hydropower. In this way we can save large amounts of CO2 emissions each year and thereby protect our climate.
2017 | Eco-Friendly Gift Wrapping
We no longer use plastics for the packaging of our gift sets. Instead we now use recycled cardboard made from waste paper.
2016 | Ecological Outer Packaging
All our outer packaging is now made of materials from responsible sources (FSC-Mix).
2016 | Short Transportation Routes
Transportation of goods and raw materials produces a large amount of emissions harmful to the climate. We use as few suppliers as possible, in order to bundle our orders and reduce transportation trips. Most of our suppliers are located in Germany or Italy. In this way the delivery routes are short and CO2 emissions reduced.
May 2015 | We work with a Certified Environmental Management System
Environmental Protection is important. For this reason we have decided to work with an environmental management system according to DIN EN ISO 14001 and promote a sustainable healthy environment throughout our company
March 2012 – July 2015 | Participation in the Ecoprofit® Project
Ecoprofit® is a successful tool for improving operational environmental protection and energy efficiency. Through our participation in this project we have begun to implement environmental protection measures in our company with great success.
May 2010 | Natur Pur is NATRUE® certified
Our cosmetic ranges NATUR PUR BALANCE AND NATUR PUR BIOLIFT carry the NATRUE seal. This is an internationally recognized quality designation for certified, pure natural cosmetics:
• no mineral oil products
• no PEGs
• no silicones
• no synthetic fragrances and dyes
• all ingredients are of natural origin
1990s | Quality-Oriented to meet the Highest Standards
All our products are produced according to the certified Good Manufacturing Practice (GMP). In keeping with the requirements of this global standard DIN EN ISO 22716 our customers are guaranteed consistent very good quality which distinguishes our products. Compliance with the GMP principles is checked and confirmed in regular audits, conducted internally, as well as externally by independent auditors.

SUSTAINABILITY IS IN OUR NATURE
“As a natural cosmetics brand we accept responsibility for our environment. This awareness is the basis of our daily business and interaction.”
Robert Gey, Managing Director
OUR OPERATIONAL FRAMEWORK
We are committed to a sustainable business management. This means combining successful economic activities with ecological and social responsibilities.
We have laid down this claim in our sustainability policy. It provides orientation for all employees and guides us in all our actions.
OUR COMMITMENT
A sustainability report provides information about the sustainable development of a company. It outlines the results achieved by a company in the three subject areas: economy, ecology and social aspects, and shows the improvements made in business performance.
Even though only big companies are legally obliged to publish a sustainability report, we, as a midsize company, are also committed to this task. For us it is important to be transparent and to make public our company’s responsibility in sustainable development.

FOLDING BOXES MADE FROM 100% RECYLED PAPER
We started with the Meentzen for Men care range and now only use 100 % recycled paper for the outer packaging. Furthermore we have dispensed with the package inserts and instead use a QR-Code which quickly and easily provides all product information and much more.
We started with the Meentzen for Men care range and now only use 100 % recycled paper for the outer packaging. Furthermore we have dispensed with the package inserts and instead use a QR-Code which quickly and easily provides all product information and much more.

PROOF OF OUR ACTIONS
We not only rely upon ourselves but also allow our company and our products to be examined by independent experts.
Test our certified natural products
Natur Pur BALANCE
Green Tea Shower Gel
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This refreshing shower gel cleanses the skin mildly and thoroughly. Lubricating and conditioning ingredients protect the skin from drying out. Green tea extract and organic orange fruit water work in harmony to restore the skin´s natural balance. The perfect combination for radiant and soft skin.

Natur Pur BIOLIFT
Red Wine Serum
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This intensive red wine serum smoothens and firms the skin with instant results. Paracress, red wine and grapeseed oil soothe and combat visible signs of premature skin ageing, reducing laughter lines. The skin looks revitalised and more relaxed immediately.

Natur Pur BALANCE
Day Care
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The moisturizing day care balances the skin’s moisture/lipid levels. Green tea extract is effective against free radicals and protects the skin from premature ageing and harmful environmental influences. Schisandra extract and bisabolol soothe the skin and prevent irritations. Precious natural oils and shorea butter provide intensive protection and help to retain moisture. Ideal as a make-up base. The skin looks fresh and healthy.

Natur Pur BIOLIFT
Eye Care
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The enriched eye care preparation with its firming and smoothing effects reinforces the structure of the skin, reduces the appearance of wrinkles and brings back the sparkle in your eyes. Innovative active ingredients contained in wine support collagen and elastin synthesis. After a short while the skin looks visibly smoother and firmer again.

Natur Pur BALANCE
Green Tea Elixir
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This elixir both refreshes and soothes your skin, returning its natural balance. Hyaluronic acid and orange water provide long-lasting moisture. Extracts of true grass, schisandra and green tea soothe skin and offer antioxidant protection.

Natur Pur BIOLIFT
Lifting Mask Red Wine-Paracress
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This revitalising cream mask with spilanthol isolated from paracress instantly reduce laughter lines. Red wine extract acts against free radicals, while hyaluronic acid provides long-lasting moisture. Collagen and elastin synthesis is stimulated, the formation of new wrinkles is prevented. Grapeseed oil makes your skin feel silky soft.

Natur Pur BALANCE
Green Tea Body Balm
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This gentle body balm is quickly absorbed and offers intensive moisture and soothing relaxation. Premium sesame and rice oils in combination with sal butter care for your skin and keep it supple. Green tea extract and organic orange fruit water work in harmony to restore the skin’s natural balance. The perfect combination for radiant and inrcedibly soft skin.

Natur Pur BIOLIFT
Night Care
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The enriched night care preparation relaxes and smoothes the skin overnight. Innovative wine extracts activate collagen and elastin synthesis. The natural cell renewal process is stimulated during the night. Precious oils help to regenerate the skin while you sleep. Leaves skin looking revitalized with a firm complexion.

Natur Pur BALANCE
Cleansing Gel
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The mild Cleansing Gel cleans gently and thoroughly. Jojoba oil protects the skin from drying out and balances the moisture/lipid levels. Schisandra extract and green tea extract invigorate the skin and protect it from irritations. For pure and refreshed skin.

Natur Pur BIOLIFT
Face Tonic
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The gentle tonic calms the skin and provides intensive moisture. Wine extracts protect against free radicals and improve skin tone. Pure orange fruit water refreshes the skin. The skin is well prepared for further treatment products. For a beautiful and radiant complexion.

Natur Pur BALANCE
Detox-Mask Reed-Green Tea
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
This soothing cream mask creates a balanced, radiant complexion. Green tea and schisandra provide protective antioxidants. Reed and Poria cocos reduce slight redness and make the skin more resistant to environmental influences. Orange water and hyaluronic acid provide long-lasting moisture. Shorea butter and avocado oil leave skin feeling soft and supple and prevent dryness.

Natur Pur BIOLIFT
Cleansing Balm
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The gentle cleansing balm carefully removes excess skin deposits. Wine extracts protect against free radicals and improve skin tone. Grape seed oil and avocado oil prevent the skin from drying out. Leaves skin feeling silky smooth with a fresh and vitalized complexion.

Natur Pur BALANCE
Night Care
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The enriched night care lends the skin suppleness and elasticity. Green tea extract is effective against free radicals and protects the skin from premature ageing. Schisandra extract and bisabolol soothe the skin and prevent irritations. Precious natural oils ensure intensive protection, stabilize the skin's hydro-lipid layer and help to retain moisture. The skin is revitalized and nourished while you sleep. Lets you wake up in the morning feeling refreshed and energized.

Natur Pur BIOLIFT
Day Care
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The skin-firming day care preparation acts like a protective shield against free radicals which are mainly responsible for premature skin ageing. Innovative wine extracts stimulate collagen and elastin synthesis, help to reduce lines and leave skin looking visibly smoother. A combination of precious oils provides the skin with optimal moisture and leaves it feeling silky-soft and well treated. Ideal as a make-up base.

Natur Pur BALANCE
Body Scrub Organic Cane Sugar-Green Tea
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
With its organic cane sugar, this mild cleansing body scrub removes loose flakes of skin and stimulates the metabolism. Intensively nourishing sesame and rice oils smoothen the skin and maintain its moisture level. Green tea extract and bisabolol work in harmony to restore the skin´s natural balance. The perfect combination for clear, radiant and incredibly soft skin.

Natur Pur BALANCE
Face Tonic
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
The mild Face Tonic is pleasantly refreshing on the skin. Orange extract and green tea extract provide moisture and protect against irritations. Also helps to stabilize the skin’s pH-balance. The skin is well prepared for further treatment products. For a clear and vitalizing complexion.

Natur Pur BALANCE
Body Oil Sea Buckthorn-Schisandra
NATUR PUR lives up to the most recent findings in modern organic cosmetics. lt was developed in the traditional, holistic knowledge about the beneficial use of precious vegetable oils and natural essences in skin treatment. No mineral oil products, no PEG's, no silicones, no synthetic preservatives, fragrances or colouring, all ingredients are of natural origin.
Selected nourishing oils of sesam, rice, evening primrose and burdock seed lastingly provide the skin with essential fatty acids, smoothing even dry patches of skin. Valueable extracts of sea buckthorn and schisandra have an antioxidant effect, stabilise the skin barrier and support the natural lipid moisture balance. The relaxing scent envelops your body, a treat for your senses. The unique, lightweight formula is quickly absorbed, immediately leaving your skin feeling soft and supple. Ideal even for very dry and stressed skin.